Introduction
This Privacy Policy explains how we collect, use, store and protect personal information in accordance with applicable data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
We are committed to safeguarding your privacy and ensuring that your personal data is handled in a secure, transparent and lawful manner.
Information We Collect
We may collect and process the following types of information:
- Personal identification information (such as name, email address, telephone number and organisation)
- Demographic information where relevant to research purposes
- Survey responses and research data
- Website usage data (including IP address, browser type and pages visited)
- Any information you provide when contacting us
We only collect information that is necessary for legitimate business or research purposes.
How We Use Your Information
We may use your information for the following purposes:
- To conduct research, surveys and analysis
- To provide our services to clients
- To respond to enquiries and communications
- To improve our website and services
- To comply with legal and regulatory obligations
Where research is conducted, responses are typically anonymised and reported in aggregate form unless otherwise clearly stated.
Lawful Basis for Processing
We process personal data under one or more of the following lawful bases:
- Consent
- Legitimate interests
- Performance of a contract
- Compliance with legal obligations
Where consent is required, you have the right to withdraw it at any time.
Data Sharing
We do not sell or rent personal information to third parties. We may share data with trusted service providers who support our operations, such as data processing platforms or IT providers, under strict confidentiality agreements.
We may also disclose information where required by law or regulatory authorities.
Data Security
We implement appropriate technical and organisational measures to protect personal data against unauthorised access, alteration, disclosure or destruction. Access to personal data is restricted to authorised personnel only.
Data Retention
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting or reporting requirements. Anonymised research data may be retained for statistical and analytical purposes.
Your Rights
Under data protection legislation, you have the right to:
- Request access to your personal data
- Request correction of inaccurate information
- Request erasure of your data (where applicable)
- Object to or restrict certain types of processing
- Request data portability
- Lodge a complaint with the Information Commissioner’s Office (ICO)
To exercise any of these rights, please contact us using the details below.
Cookies
Our website may use cookies to improve functionality and analyse site usage. You can manage or disable cookies through your browser settings.
Contact Us
If you have any questions about this Privacy Policy or how your data is handled, please contact us at:
Phone: 07347734528
Email: info@pollarisresearchgroup.co.uk
Updates to This Policy
We may update this Privacy Policy from time to time to reflect changes in legal requirements or our practices. Any updates will be published on this page.